About

I am a digital warrior. The influence of the book Zen and the art of motorcycle maintenance is clearly showing in the title of this blog. Along with three other founders I have done the brave act of launching a social video browser called Shufflr. In this blog I am sharing my learnings and experiences of competing for consumer mind-share and online minutes in the highly competitive online video space. We are up against the likes of Google, Hulu, Microsoft etc while our allies are Facebook, Twitter and the VC who has invested in us. This is going to be an interesting fight. Stay tuned.